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Market Demographics
* Median household income – Less than $75,000
* Trade area population – At least 4,500
Build to Suit Program
* 9,014 sf building
* 70' x 130' prototype design
* Customer friendly parking (minimum 30)
* Building and pylon signage
* Accessible truck delivery (53' trailer)
Looks like the trend is to go bigger ! Same is happening with Dollar Tree and
very soon Family Dollar.
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2008 Dollar Store Market in a Quick Review
Ok, the industry numbers are finally out. Even though the retail market in
general did not do well, shopping trips to dollar stores by customers INCREASED
4 percent as compared to other retailers according to Nielsen Co in the 3rd
quarter of 2008. The suprising number is that the largest portion came from
families with combined incomes of $68000 and more. Walmart is still working well
for customers that stock on many items, and the dollar stores are appealing to
shoppers who don't want many items at a time. These people walk to the stores.
They are handy and no large parking lots are involved.
More than one dollar $1 store… Due to costs of goods being on the rise, there
are now a variety of types for a dollar store. In summary for the future, they
will be considered “small stores where shoppers can buy well priced items some
name brands, others generics”.
The National Retail Federation does not consider chains such as Dollar General
and Family Dollar true dollar stores because they sell many items for more than
a dollar store.
But others such as Nielsen Co. and Consumers Union (publisher of Consumer
Reports) mention Dollar General and Family Dollar as being in the dollar store
category. The main chain typically referred to as a true dollar store, Dollar
Tree, actually does sell all items for one dollar.
Dollar General sells about a third of its items for a dollar. Among those
recently on the shelves: a rain poncho, a pack of generic paper napkins and a
box of Sweetheart candy hearts.
"Our company pioneered the 'everything is a dollar' concept back in the '50s,
but we have evolved," Dollar General spokeswoman Tawn Earnest wrote in an
e-mail. So much so that Dollar General is in the grocery business. Some of its
stores -- called Dollar General Markets -- sell meat and produce. Aimee Murray,
50, shops at a Dollar General Market in the Winter Park area for discount colas,
cleaning products and cat treats.
"I never shopped these dollar stores before," she said, until she retired and
went on a fixed income.
So, get ready…. Dollar Stores, 99 Cent stores, and Dollar Plus Stores are here
to stay for some time !
Michael Warshower
Buckstore Inc.
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